The Aman Patidar Blog

As I happened to work on Influencer Marketing Campaign for a fashion brand I would like to narrate you how and why in today's digital era, where social media has the power to make and break a brand.  In the dawn of digital Marketing there is another sub group called Influencer marketing has emerged as one of the most impactful strategies for reaching consumers on a personal level.  Let me simplify it for you;  What Is Influencer Marketing? Influencer marketing involves collaborating with individuals who have a good number of followers on social media platforms like Instagram, Facebook, YouTube or other platforms. These influencers have built trust with their audience by consistently sharing authentic, relatable content. When influencer talks about a brand’s products, their audience is more likely to engage with and purchase from that brand because of the trust they have in the influencers.  The Power of Personal Connection Unlike traditional advertising methods, infl...

So this is a old story, one fine day i was travelling by train and my friends had came to see me off at the station and my train was right in front of me and there was fifteen minutes time before it departs so i and friends were there, station wasn't that crowded and wind was blowing and a beautiful girl with specks, white sneakers denim jeans and black t-shirt looking somewhat confused, i thought she was looking for something, someone but that confused look in black plain t-shirt with specks is with me till now. Don't get blown away by the beauty we are here to make parents proud so the story is not about the girl, the girl is part of it and i only liked her when she was confused but when she seated opposite to me the happiness of travelling was not only mine the my friends also were looking so happy when the train departs, so in the train there was me with my window seat and opposite to me was her and she was busy with her phone maybe scrolling reels and i was just trying to ...